Hey friends,
Sorry for sending this a couple of days later than usual. It’s been a busy week, and I thought a lot about not sending one this week. But then I decided I would send it anyway.
In this edition, I talk about:
friendship
Elon Musk’s thoughts on WFH
3 tweets I recommend
1 piece of content from me
a book recommendation for online entrepreneurs
1/ Friendship
Last weekend, I was away with some of my best friends for my bachelor party. My best man organized this for us (thanks, Pete!), and we had a lovely time.
(There were 2 more guys, one was taking the picture and the other one was sleeping :D)
We spent two nights together, had some drinks, shared stories, went to an adventure park, and made new memories.
It was the first time in a while that we got away on an “only boys” weekend, and I realized how important this is.
And this got me thinking a bit about friendship. From this group, I know a friend from 5th grade, one from 9th grade, two from my first university year, and met the last two during the pandemic at the CrossFit gym.
Friendship is important, but it’s not easy to maintain. There are probably tens of other people who were my friends but just didn’t keep in touch.
And that’s normal.
People come and go through our lives. If you want them to stay, you need to nourish those relationships. You need to hang out, talk on the phone, and be there when they need you.
And a lot of people left the city and the country. That’s no excuse for not keeping in touch. We have the means to communicate instantly with anyone across the globe.
You can’t have this with everybody, as we all have limited time, and people change, but if you really care about some of them and you want to keep them in your life, you need to make an effort.
This was a good reminder for me because I feel I have neglected some of these friendships over the years.
This way, people who you love being around one day become strangers.
And it’s the same as with love relationships: you need to cultivate friendships, or else they die.
So have this as a reminder for yourself too. If you have someone who was once dear to you but you haven’t spoken to in a while, give him a call. Ask him or her to go out for a cup of coffee or a walk in the park.
Or just FaceTime.
Sit for an hour and talk about what has happened in your lives since you last saw each other.
That’s what I plan to do today.
2/ Article: Elon Musk thinks working from home is “morally wrong”
“I think that the whole notion of work from home is a bit like the fake Marie Antoinette quote, ’Let them eat cake,”″ Musk said. “It’s not just a productivity thing,” Musk said. “I think it’s morally wrong.” CEO Elon Musk told CNBC’s David Faber in a Tuesday interview.
Basically, he slams people who can actually work from home because it’s not fair to the service workers who need to go to the office every day.
While I do think social interaction is good for most people, I do want the option to work anywhere I like, especially when we are dealing with remote projects and teams scattered around the world.
And the reasoning he gives is just stupid.
It’s like regular people getting upset at writers for not going to an office or a banker being mad at a soccer coach because he gets to spend all day outside.
There have been and will always be different jobs with different perks that require different skills.
It feels stupid to blame programmers who need only a laptop to provide value just because you can’t drive a bus while sitting in a coffee shop. Yet.
“People should get off the goddamn moral high horse with the work-from-home bulls***,” Musk continued.
I think Musk should get off his goddamn moral high horse and stop telling everyone what’s good and what isn’t. We all know he’s a paranoid micromanager who wants to see people working 12 hours a day, but, unfortunately for him, there are fewer and fewer people who are willing to sacrifice their family lives and mental health for a few extra Tesla stocks.
3/ Tweets I liked
3 tweets that made me think, educated me, or amused me over the last week.
This thought-provoking Tweet about how Jesus’ depictions might be based on Cesare Borgia
This thread summarizes the most important aspect of Sam Altman’s congress hearing
This funny one from Jesse:
4/ My own favorite piece of content
I also put out some content this week, and here is the one that I am most proud of, let’s say.
It’s this guide on how managers can deal with conflict in their teams.
5/ Reading: Expert Secrets by Russell Brunson
"Expert Secrets" is a book by Russell Brunson that provides a roadmap for turning expertise into a successful business.
It’s the second part of the "Secrets Trilogy,” in which he reveals how he took his online business to $100 million in less than 4 years without any venture capital or bank loans.
And even if I initially thought it was going to be a lot of online marketing fluff, the book is really good, and it comes in very handy for me at the moment, as I will release my productivity course very soon.
Some main ideas:
Find Your Expertise: Everyone is an expert at something, and you can turn that expertise into a business. Identify your unique skills, knowledge, or passion that can provide value to others. You don't have to be a world-renowned authority; you just need to know more than the people you are helping.
Build a tribe: Create a following by communicating your message and providing value. Your tribe comprises your ideal customers—the people who will benefit the most from your expertise. Building a community around your expertise helps establish your authority and credibility.
Perfect Your Sales Funnel: A key aspect of turning your expertise into a successful business is mastering the art of the "sales funnel." This means attracting potential customers, gaining their interest, persuading them to buy, and then turning them into repeat customers. Brunson provides practical strategies and techniques for each stage of this process.
So, I truly recommend this and the other two books (Dotcom Secrets and Traffic Secrets) if you are planning to start an online business.
Thank you for reading, and let me know if you liked something in particular in this newsletter.
Until next time,
Leo
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